Say goodbye to PSU Announce, say hello to P-Link

On Monday, Dec. 10 the OPR will launch "P-Link, keeping the campus connected," the new University internal communication program.

I'm very excited about P-Link as it organizes information sharing on campus in such a way that everything you ever wanted to know about PSU will be centrally located. Plus, you will be able to access all of this important, relevant, and exciting information according to your preferences.

Here's how it works:

First we identified three unique categories of information--Urgent, Need2know, and FYI--and defined them:

Urgent messages require immediate attention and/or action like:

* Evacuations
* Fire
* Explosions
* Violent or criminal behavior
* Flood evacuations
* Severe weather emergencies
* Unplanned power failures
* Civil disturbance or demonstrations
* Earthquake
* Chemical spills
* Bomb threats

Need to know messages are notices that require attention and sometimes action but not immediate like:

* Canceled classes
* Curtailed operations
* Severe weather emergencies
* Flood evacuations
* IT network issues
* Anticipated power failures
* Select administrative communications
* MRSA, EEE, West Nile, potential pandemics

FYI messages are general information correspondence that inform, entertain, and enlighten—action is optional like:

* Events
* General interest news
* Awards
* Recognition
* Updates
* Promotions

Then we created and defined the vehicles by which we will distribute information to the campus:

* PSU Alert emergency communications is an opt-in notification system for faculty, staff and students who want to receive information via cell phone text messages and/or e-mail. These correspondences will be used only for urgent and select need to know communications.

* Need2Know e-mail is the revamped PSU announce e-mail that is delivered to all faculty and staff and when appropriate will be pushed to all students. These correspondences will include urgent and need to know communications. If a PSU Alert is distributed that message will also be delivered via a Need2Know e-mail.

* FYI e-mail is a new e-mail listserv that employs an opt-in model. This allows faculty, staff, and students the ability to determine if they want to receive the FYI e-mails that will be distributed daily.

All requests for campus distribution of information will be submitted to OPR via the online work request form for consideration. These submissions will be collected, edited and distributed on a daily basis. These correspondences will also be duplicated in the myPlymouth announcements.

*www.plymouth.edu: Information posted on the PSU Web site will be managed by OPR with back-up and support from IT except for those departments managing content via the University’s content management system.

* myPlymouth announcements contain information posted from a variety of campus sources. OPR will review and manage those announcements submitted to them for editorial style, relevance, and timeliness. OPR will also develop a brief style guide for the campus to use so there is consistency among the posts.There will be some duplication in content with urgent, need to know, and FYI e-mails.

* P-Week online will continue to be posted as a PDF so readers will have the option to read it online or print it and enjoy it the old fashion way.

* myNews tab: We've created a new and way cool central campus internal news and information repository in myPlymouth called myNews. When you vist the myNews tab you'll find:

- PSU athletics news
- ThisWeek@PSU
- The Clock
- myPlymouth Announcements
- PSU emergency procedures
- Working with OPR Web page
- 'PSU In the News' the online news clips
- P-Week online

Next is visual aid to emphasize the multi-faceted means by which P-Link will get the campus news to you.

PSU internal communications matrix—defining redundancies:

 

 

Message Category */

Means of Communications **

PSU Alert

“Opt-in” Text to cell phones

E-mail PSU “Need2Know”

E-mail PSU “FYI”

Web

myPlymouth Announcements

P-Week

myNews

Campus presentations

P-Link Blog

Urgent

 

 

 

 

 

 

 

 

 

Off-campus

X

X

 

X

X

 

 

 

 

On-campus

X

X

 

X

X

 

 

 

 

Personalize

X

 

 

X

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Need to Know

 

 

 

 

 

 

 

 

 

Off-campus

 

X

 

X

X

X

X

 

 

On-campus

 

X

 

X

X

X

X

 

 

Personalize

X

 

 

 

X

X

X

X

 

 

 

 

 

 

 

 

 

 

 

FYI

 

 

 

 

 

 

 

 

 

Off-campus

 

 

X

X

X

X

X

 

 

On-campus

 

 

X

X

X

X

X

 

X

Personalize

X

 

X

 

X

X

X

X

X

 

 

 

 

 

 

 

 

 

 

 

* Definition of Message Categories: Messages are categorized by the type of message and the intended audience.

** Definition of Means of Communications: Identifies the means by which the University will communicate to its audiences.

If you have questions or comments regarding P-Link, keeping the campus connected please drop me a note at cwilliams@plymouth.edu.